Nursery Papers

Work Smarter, Lead Better

How one nursery transformed its business

Between managing orders for 3,000 trees a year, planning for staff retirements, and keeping day-to-day operations running smoothly, big-picture improvements like clarifying roles or tightening systems often
sit in the ‘too hard’ basket.

Beth and Chris Dunne of Urban Tree Growers know the feeling: the to-do list never ends, and the urgent always takes priority over the important.

“We were juggling so much, and some things just kept getting pushed aside,” Beth says.

“I knew we needed to improve our processes and prepare for Tony’s retirement, but I wasn’t sure where to start.”

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