By John Corban
We discussed managing difficult customers in a design business last month, so this month we look at identifying clients that don’t suit your business and how to manage those that are difficult in a maintenance business.
If you were to describe the type of clients you would like more of, what would be their profile?… Continue reading
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They change their mind repeatedly, they remove parts of the quote, leaving the potential project fragmented, which you know will end in an average result. They show disappointment with work done, they question variations and refuse to pay invoices.… Continue reading
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The most significant and powerful change in small business marketing since 2010 has been the introduction of social media. Instagram and Facebook are the two most popular platforms used by businesses in the landscape/horticulture Industry, employees and clients for daily posting and viewing.… Continue reading
Read MoreBy John Corban
You have undoubtedly experienced previous projects that did not work out the way you had anticipated. For example, construction mistakes that had to be rebuilt, certain parts of the scope that took longer to build than was quoted, increased material costs, and clients that ended up being difficult to work with.… Continue reading
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Fixed quote vs cost plus quote
Do you prepare your quotes on a fixed quote or on a cost-plus basis? If you run a maintenance business, the basis is generally cost plus, however, many clients want the service capped at a certain number of hours per visit or month.… Continue reading
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The landscape industry has benefited from increased enquiries since the pandemic started. However, we should never expect enquiries to remain strong without a proactive approach to our marketing. So, to assist you, I have highlighted some marketing trends that emerged during the pandemic and will remain strong this year and next. … Continue reading
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At the beginning of 2021, we were hoping for the worst of COVID to be behind us and some sort of normality could be experienced. But no, the Delta variant, prolonged lockdowns and imposed vaccinations dominated the year.… Continue reading
Read MoreBy Daniel Fuller
Are you inclined to listen to the radio when on the job, either in the nursery, on a landscape job, or in the ute on the way to a job? I get that. It’s relaxing and you can just carry on with your work.… Continue reading
Read MoreBy John Corban
Think about how often you have said yes to a request in the last couple of months but wish you hadn’t. You may have arrived at a job and realised it wasn’t the right project for you, but you agreed to quote it anyway.… Continue reading
Read MoreBy John Corban
When it comes to growing a business and succeeding, billionaire Richard Branson is a guy we listen to. He founded the Virgin Group in the 1970’s, which today controls more than 400 companies in many diverse sectors, from travel to telecommunications, health to banking, and music to leisure.… Continue reading
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